An unusually large number of pre-air TV shows have been appearing on BitTorrent sites months and, in some cases, several months before their scheduled air dates. Many of those leaks appear to be inside jobs, and TV executives are starting to realise that leaking shows to BitTorrent can help promote them.
In a recent interview for the Seattle Post, I speculated that it seemed likely that TV executives and writers were purposefully leaking their yet-to-air shows to BitTorrent to build up hype and an audience. It looks like I wasn’t too far off.
An anonymous Warner Brothers Television executive has admitted he helped leak the pilot of “Pushing Daisies”, an upcoming TV show. His reason? He wanted to make sure the show “got out there,” and wanted to “help the cause.” The executive didn’t upload it himself; he got his neighbour’s kid to do it. And the kid was delighted to, because it pushed up his ratio on some private network.
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